I've been meaning to mention this beauty of a boutique for quite some time now. It's not often that a shop window display (especially one of an opticians) catches your eye daily - but somehow the concessionary label 'Heaven & Earth' has me longing for one of its cute, vintage inspired garments every morning.
Re-merchandising its window every week, this gem is tucked away in 20/20 opticians on Tottenham Court Road - an unlikely home for the ultra feminine, whimsical fashion designs. Others would struggle to utilise such limited space as effectively as they do but for now, I'm happy for nobody else to try! x
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