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Monday 1 August 2011

Christmas in July at Next



Set in Old Billingsgate Market, Next's Christmas press show couldn't have been set in a more spectacular venue. Life-size baubles created show-stopping pop up exhibition areas, whilst the luxurious, metallic bronze colour theme set the sophisticated, festive mood.

Of course, kids wear stole the show as per usual (not biased in the slightest!) But just take a look at the fabulous still-life display of the key pieces for the coming festive season...



From Broadway Party - an ostentatious story which is sure to see all little girls hogging the limelight in exaggerated spots and girly bow details, to The Stage - a pretty ensemble of Vintage inspired dresses and ballet motifs: Next's girl's range looks more high end than high street!



Of course, boys aren't forgotten as Party promises a smart, yet rebellious look for both younger and older boys. From sparkly braces to glitter trimmed trilbies and tuxedos - the trend is injected with humour with chimp t-shirts and tongue-in-cheek slogan tops. Meanwhile, the festive jumper is back with a vengeance as the reindeer hand-knit zip through was a particular talking point amongst the press.



With all of this and more, Next has it all wrapped up for Christmas and now we can't wait for it to be here! x

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